Like
Spotify, the service will give users the option of watching music videos for
free with ads, or paying around $10 a month to remove ads.
Both
the free and paid versions will allow unlimited access to the music on YouTube,
according to Billboard, but the
premium service could also include the ability to stream full albums and cache
music for offline listening.
The
timing of the launch has not been determined, sources told Billboard, but the
market for subscription music services is heating up, with the likes of Spotify,
Deezer, and Last.fm already offering millions of music tracks via their online
music libraries.
It
is thought that YouTube's service could come out ahead of Beats Music, which is
expected to launch later this year. YouTube has already secured most of the
licenses it needs to launch a music service, via its parent company Google's
All Access service, which launched in May.
Having
a paid tier, with all the required licenses for a premium on-demand product,
would give YouTube more flexibility in packaging and selling music, according
to the sources. Such a service could also could be integrated with other Google
products in the future, such as Google Glass.
YouTube
declined to comment on its plans: "We’re always working on new and better
ways for people to enjoy YouTube content across all screens, and on giving
partners more opportunities to reach their fans. However, we have nothing to
announce at this time," the company said in a statement.
Earlier
this month, YouTube announced a deal to become part of theBBC's new Playlister service, which lets
audiences save their favourite tracks heard on BBC radio stations to a personal
online playlist. This playlist can then be exported to Spotify, YouTube or
Deezer, where the tracks can be heard in full.
“We're
delighted that through BBC Playlister, YouTube's community of passionate music
fans can access and share the music content they love from their favourite BBC
shows by easily exporting playlists directly to YouTube," said Ben McOwen
Wilson, director of content partnerships for YouTube in Europe, at the time.
Source: Telegraph
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